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Revolutionizing Patient Engagement

How a Core Component of the Medical Home Can Transform Healthcare

Wednesday, February 22, 2012 2:00-3:30 p.m. (EST) About the Webinar Program Objectives Webinar Will Answer These Questions Speakers Who Should Attend Purchase Options Continuing Education Questions About URAC

Attend from your desktop or conference room. Invite your whole team to attend at one low price.   Rates: $329 per location (special rate for solo practitioners and the military. Please call 301-354-1769 for promo code).

In testimony before the House Committee on Ways and Means’s Health Subcommittee in 2004, Dr. Charles Safran, President of the American Medical Informatics Association said, “In our country, patients are the most underutilized resource, and they have the most at stake. They want to be involved and they can be involved. Their participation will lead to better medical outcomes at lower costs with dramatically higher patient/customer satisfaction.”

This statement would have been pertinent yesterday or 30 years ago – finding ways to engage patients in their own care is a fundamental challenge that has only grown in importance over time. The current healthcare system does not encourage participation, but as the system becomes more patient- and family-centered, the challenge of Dr. Safran’s statement becomes more of a reality.

With the growth in the Patient Centered Health Care Home, there is a model that can change the culture of our current healthcare system in dynamic ways. The Patient Centered Health Care Home recognizes the importance of the patient and the responsibility of the healthcare team to advocate and empower consumers to be active participants in their health and healthcare.

Led by a primary care physician and supported by a network of diverse healthcare professionals, the medical home calls for increased patient engagement, which promotes patient involvement and shared decision making between the provider and the patient. The results are improvement of health and more efficient use of healthcare resources.

In our continued series on the Patient Centered Health Care Home, we will bring together a panel who will share insights into advocacy and patient engagement advances.

  

About the Webinar

Engaging people in their health is widely recognized as critical to better health, improved care and more efficient use of healthcare resources. URAC defines patient engagement where practices and services enable patients to positively participate in their health and healthcare to the extent they are able to obtain the greatest benefit from the healthcare services available to them.

Engagement signifies that a person is involved in a process through which (s)he harmonizes robust information and professional advice with his own needs, preferences and abilities in order to prevent, manage or cure disease.

Patient engagement can yield clinical and financial results by addressing areas that account for the challenges that continue to plague the system. They include:

• Patient satisfaction
• Patient flow
• Medication adherence
• Readmissions
• Disease Prevention/chronic condition management.

Ultimately, patient engagement can improve compliance and make for better decisions, resulting in a better overall healthcare experience for all parties involved.

 

Program Objectives

• Describe Patient Engagement and Patient Advocacy as core functions of the patient centered health care home
• Explain the benefits of engaging patients as active participants in their care
• List competencies needed to achieve patient engagement in the patient centered healthcare home.

Our Webinar Will Answer These Questions

• What is patient engagement/activation?
• What role does advocacy play in the patient centered health care home?
• How does patient behavior factor into their compliance and adherence?
• What tools can be used to measure/evaluate patient activation
• What tools can the medical home team use to encourage patient engagement?
• What is a PACT and what value can it bring in encouraging active participation of patients in their care with providers
• How does patient engagement contribute to improved outcomes?
• What might the return on investment (ROI) look like on patient activation?
• What competencies are needed to encourage patient engagement?
• What resources are there for patient engagement?

Faculty

Dorothy Jeffress, MBA, MSW, MA, Executive Director for the Center for Advancing Health (CFAH) Ms. Jeffress joined CFAH in March 2008. Prior positions include vice president, Center for Information Therapy, 2005-2008, where she assisted with the IxAction Alliance membership program, the annual Ix Conference and finance/administration for the IxCenter; and as the assistant vice president of Value Based Purchasing for the National Business Coalition on Health (NBCH) from 2003 to 2005, where she directed the eValue8 Request for Information (RFI) program. She also worked with NCQA from 1999 to 2002 where she was the director of constituent relations and a senior health care analyst in HEDIS performance measure development. She has also worked for the Massachusetts Department of Public Health as the director of a CDC/state-funded women's health promotion and chronic disease prevention program. She has managed a TPA for self-funded employee benefit programs and also been a benefit manager for a mid-sized employer. Dorothy has an MBA from Clemson University and an MSW in clinical social work and an MA in theology from Boston College.

Chris Delaney is the Chief Executive of Insignia Health. Insignia’s mission – to activate consumers in their health – is anchored by the Patient Activation Measure® and a suite of research-backed programs that help consumers take greater charge of their health. More than 60 leading healthcare organizations, including health plans, pharmaceutical firms, disease management firms and hospitals, are using Insignia’s programs to strengthen their coaching and health education programs. Prior to Insignia, Chris was Chief Marketing Officer for Definity Health. Definity pioneered the consumer-driven healthcare model and account-based HSA and HRA health benefit designs, as well as a host of Web-based consumer health innovations centered on personalization. After Definity’s acquisition by United Healthcare, Chris became a founding partner of the Sequoi Group, a consultancy that advised a host of national health plans around their member engagement strategies and programs.. He has served as an advisor to various healthcare organizations, including Healthline, a leading health website and pioneer in medically guided intelligent online search and the New England Healthcare Institute (NEHI) working group on medication adherence. He holds a Masters Degree in Business Administration from the University of Minnesota’s Carlson School of Management and Bachelor of Arts degree in Psychology from Occidental College.

Vivian Campagna, MSN, RN-BC, CCM Commissioner Commission for Case Manager Certification Vivian Campagna, MSN, RN-BC, CCM, is the Assistant Vice President for Case Management at Lutheran Medical Center, a safety net hospital in Brooklyn, NY. She has been in the health and human services field as a nurse for over 35 years. After 10 years at the bedside, she applied her experience in the case management arena, initially in an independent setting, collaborating with third party administrators and self-insured employer groups. Since 2000, Ms. Campagna has been in the acute care setting, overseeing case management, social work, documentation integrity, and quality assessment in various organizations in the New York metropolitan area. Currently, she oversees a department of greater than fifty professional staff in a 476 bed facility, serving a very diverse community in southwest Brooklyn. She is currently a Commissioner with the Commission for Case Manager Certification (CCMC), and has served as Chair of the Commission. She is actively involved in the oversight of the certification exam itself, and is co-author of “Case Management Roles & Functions Across Various Settings and Professional Disciplines”, the findings of CCMC’s most recent role and function survey. The survey is the evidence base of the CCM examination, ensuring relevance to the current practice domains and settings of case management.

Moderator:  Anne Llewellyn RN-BC, MS, BHSA, CCM, CRRN  Editor in Chief, Case Management Products  Dorland Health, a division of Access Intelligence

 

Who Should Attend

Physicians Nurse Practitioners Physician Assistants Pharmacists Case Managers Social Workers

Quality Improvement Professionals Behavioral Health Professionals Managed Care Directors Benefit Design Professionals Practice Management Professionals Patient Centered Medical Home Consultants

Purchase Options

• Live Webcast Registration – $329 (per-site fee)
• Webcast Recording on CD-ROM – $329
• Live Webcast and CD-ROM – $379
• special rate for solo practitioners and the military. Please call
  301-354-1769 for promo code

About URAC

URAC has developed its Patient Centered Health Care Home (PCHCH) programs to educate and guide health care practices, and their sponsoring health plans, insurers and pilot programs through transformation into truly patient-centered health care homes. Learn more »

 

Questions?

For questions regarding the Webinar or to register by phone, contact Hope Kabik at 301-354-1769.

For content questions regarding this Webinar, contact Anne Llewellyn at 954-254-2950 or email allewellyn@dorlandhealth.com.

*Dorland Health does not offer any refunds for the webinar.  All sales are final.

For technical support questions, you can contact the Webex technical support line at 1.866.229.3239.
 

How Does the Webinar Work?

The live audio is delivered to your location over the telephone or your computer speakers. The Power-Point presentations are presented over the Internet and are available to print out before the program. This is like a talk-radio program with visuals on the Web. You and your team will be able to have a live Q&A with all the speakers.

More details on webinar equipment and connections